Author Archives: admin

UXBrighton

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Cennydd and James discuss the experience of writing a UX book, from the proposal and the money to the workflow and personal sacrifice involved. They talk about what publishers are looking for from potential authors, how to make a strong business case for your title, and how to come to terms with the alien practices of print publishing.

Cennydd and James will discuss the experience of writing a UX book, from the proposal and the money to the workflow and personal sacrifice involved. They’ll talk about what publishers are looking for from potential authors, how to make a strong business case for your title, and how to come to terms with the alien practices of print publishing.

Web Designer’s Guide To Copywriting Profits | Webdesigner Depot

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If a web design agency wants to increase their sales, there’s one way that’s easier and quicker than the rest: sell copywriting services.

When you sell copywriting to your clients, their websites will achieve more sales and better results.

In addition, your projects will run more smoothly and efficiently.

via Web Designer’s Guide To Copywriting Profits | Webdesigner Depot.

{ healthy stats } “The future of the internet is undeniably multilingual”

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  • The English language currently only accounts for 31% of all online use.
  • Over half of all Google searches are in languages other than English.
  • In fact, only 25% of the Earth’s population speak English – 94% of this number do so as a second language – and internet access in non-English speaking countries is increasing every year.
  • Between 2000 and 2008, foreign languages have experienced massive growths in usage online – for example, Chinese use increased by 755%, Portuguese by 668% and Arabic by an astonishing 2064%. This is compared to a 204% online growth rate for English use.
  • The Common Sense Advisory’s ‘Cant’ Read, Won’t Buy’ report found that 85% of all consumers require information in their native language before making a purchase.
  • E-commerce is growing year upon year – Forrester Research Inc forecast a compound annual growth rate of 11% for Western Europe alone over the next five years, hitting €114 billion by 2014.
  • The Localization Industry Standards Association’s 2007 report found that every US$1 spent on localisation yields a $25 return.
  • And you want to be on top of the rankings in every language, because Chitika Research found that 35% of all web traffic goes to the top Google-ranked site, double the traffic of the second ranked site.

via The foreign language internet: the 21st century gold mine? | Econsultancy.

HTML5 Video Available on the Web – October Update

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  • 54% of web video is now available for playback in HTML5. Double in 5 months.
  • Flash remains the dominant player within desktop environments.
  • Mobile is driving HTML5 video adoption. HTML5 compatible (H.264 mostly) video is the most common format for mobiles (inc. iPhone, iPad and Android).
  • Publishers & platforms now offer iframe embeds, allowing them to switch players dynamically, depending on the access device.

via HTML5 Video Available on the Web – October Update.

Ten great e-commerce product pages

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Amazon’s product pages are long and require lots of reading and scrolling (it would take screenshots to show the whole iPod Touch page) to digest the lot, but the pages clearly work well, and contain plenty of innovations that are now commonplace on e-commerce sites.

The most obvious of these innovations is user reviews, but the cross-selling options (customers who bought this also bought…) are also inspired. The pages may be cluttered, but if customers are looking for any information about a product, it’s almost certain to be on the page somewhere.

via Ten great e-commerce product pages | Econsultancy.

The Complete WordPress-as-a-CMS Guide: Benefits, Tips, Common Questions and Inspiration

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The WordPress platform offers a simple user interface when it comes to other content management systems. After logging into WP you’ll arrive at the dashboard. The WordPress dashboard allows you to change many elements of your website without having to know a line of code. You can change/edit images, pages, posts, content and a variety of other features fairly quickly. Check out the logged in WP dashboard below:

(WordPress dashboard)

User Friendly:

WordPress is extremely user friendly. Other content management systems boast about their endless list of features, but more often than not, they are extremely complicated to use. WordPress however, is easy to adapt to without any needed support. To add a new post to your blog/website you’ll need to create a new post, customize the URL, upload/edit content and “update” the page, which will push it live on your site. Check out this process below:

(WordPress Dashboard – Editing & Posting Content)

via The Complete WordPress-as-a-CMS Guide: Benefits, Tips, Common Questions and Inspiration | Inspired Magazine.

No Need for Speed: 20’s Plenty for Us

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Earlier this month, the New York City Department of Transportation announced plans to experiment with 20 mph zones — replacing the city’s default 30 mph speed limit in one pilot neighborhood. Whoever gets the first 20 mph treatment will see benefits that residents of British cities and towns have become increasingly familiar with in recent years.

In the UK, some 3 million people live in areas with 20 mph speed limits. The experience there shows that not only do slower speeds save lives, but lowering the limit to 20 mph improves the way local streets function in more ways than one. According to the 20′s Plenty for Us campaign, the change has produced wide-ranging benefits, including less traffic, increased walking and biking, greater independence for children, the elderly and infirm, better health, and calmer driving conditions for motorists.

via Streetfilms | No Need for Speed: 20’s Plenty for Us.